Jam, Jelly, Puree and Paste Market

The global market for jams, jellies, puree, and pastes is expected to see steady growth in both consumption volume and market value over the next decade. From 2022 to 2030, the market is forecasted to grow at a CAGR of +2.6% in volume, reaching 14M tons, and a CAGR of +4.9% in value, reaching $34.6B. The top consuming countries in 2022 were China, the United States, and India, while the top producing countries included China, the United States, and India. Imports and exports of jams, jellies, puree, and pastes also saw an increase in both volume and value, with non-citrus fruit or nut products dominating the market. Overall, the industry is expected to continue its growth trajectory in the coming years.

Market Forecast

Driven by increasing demand for jams, jellies, puree and pastes worldwide, the market is expected to continue an upward consumption trend over the next eight years. Market performance is forecast to retain its current trend pattern, expanding with an anticipated CAGR of +2.6% for the period from 2022 to 2030, which is projected to bring the market volume to 14M tons by the end of 2030.

In value terms, the market is forecast to increase with an anticipated CAGR of +4.9% for the period from 2022 to 2030, which is projected to bring the market value to $34.6B (in nominal prices) by the end of 2030.

Consumption

World Consumption of Jams, Jellies, Puree and Pastes

In 2022, approx. 11M tons of jams, jellies, puree and pastes were consumed worldwide; which is down by -1.7% against the previous year. The total consumption volume increased at an average annual rate of +2.6% over the period from 2012 to 2022; the trend pattern remained relatively stable, with somewhat noticeable fluctuations being observed in certain years. The growth pace was the most rapid in 2018 when the consumption volume increased by 5.8%. Over the period under review, global consumption attained the peak volume at 11M tons in 2021, and then contracted in the following year.

The revenue of the market for jams, jellies, puree and pastes worldwide contracted to $23.5B in 2022, approximately mirroring the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). The market value increased at an average annual rate of +3.3% from 2012 to 2022; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2018 when the market value increased by 9.4%. Over the period under review, the global market attained the maximum level at $23.5B in 2021, and then dropped slightly in the following year.

Consumption By Country

The countries with the highest volumes of consumption in 2022 were China (1.8M tons), the United States (1.2M tons) and India (680K tons), with a combined 32% share of global consumption. France, Russia, Pakistan, Nigeria, Germany, Indonesia, Bangladesh, Mexico, Democratic Republic of the Congo and Ethiopia lagged somewhat behind, together accounting for a further 26%.

From 2012 to 2022, the most notable rate of growth in terms of consumption, amongst the leading consuming countries, was attained by Mexico (with a CAGR of +11.3%), while consumption for the other global leaders experienced more modest paces of growth.

In value terms, China ($2.6B), the United States ($2.5B) and France ($1.9B) appeared to be the countries with the highest levels of market value in 2022, together accounting for 30% of the global market. Pakistan, Germany, Indonesia, Russia, Ethiopia, Bangladesh, Nigeria, Mexico, Democratic Republic of the Congo and India lagged somewhat behind, together comprising a further 20%.

Among the main consuming countries, Mexico, with a CAGR of +8.5%, recorded the highest rates of growth with regard to market size over the period under review, while market for the other global leaders experienced more modest paces of growth.

In 2022, the highest levels of jam, jelly, puree and paste per capita consumption was registered in France (8.5 kg per person), followed by Germany (3.5 kg per person), the United States (3.5 kg per person) and Russia (2.5 kg per person), while the world average per capita consumption of jam, jelly, puree and paste was estimated at 1.4 kg per person.

From 2012 to 2022, the average annual rate of growth in terms of the jam, jelly, puree and paste per capita consumption in France was relatively modest. In the other countries, the average annual rates were as follows: Germany (+1.4% per year) and the United States (+4.4% per year).

Production

World Production of Jams, Jellies, Puree and Pastes

Global jam, jelly, puree and paste production shrank to 11M tons in 2022, approximately mirroring 2021 figures. The total output volume increased at an average annual rate of +2.5% over the period from 2012 to 2022; the trend pattern remained consistent, with only minor fluctuations in certain years. The pace of growth appeared the most rapid in 2018 when the production volume increased by 6.3%. Global production peaked at 12M tons in 2021, and then fell in the following year.

In value terms, jam, jelly, puree and paste production fell slightly to $23.6B in 2022 estimated in export price. Over the period under review, the total production indicated a perceptible increase from 2012 to 2022: its value increased at an average annual rate of +3.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production increased by +3.7% against 2020 indices. The pace of growth appeared the most rapid in 2018 with an increase of 20%. Over the period under review, global production attained the maximum level at $30B in 2019; however, from 2020 to 2022, production stood at a somewhat lower figure.

Production By Country

The countries with the highest volumes of production in 2022 were China (1.8M tons), the United States (964K tons) and India (836K tons), with a combined 31% share of global production. France, Pakistan, Nigeria, Russia, Indonesia, Germany, Bangladesh, Mexico, Italy and Democratic Republic of the Congo lagged somewhat behind, together comprising a further 25%.

From 2012 to 2022, the biggest increases were recorded for Mexico (with a CAGR of +10.4%), while production for the other global leaders experienced more modest paces of growth.

Imports

World Imports of Jams, Jellies, Puree and Pastes

In 2022, the amount of jams, jellies, puree and pastes imported worldwide rose to 1.6M tons, surging by 3.2% on 2021. The total import volume increased at an average annual rate of +4.3% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The growth pace was the most rapid in 2021 when imports increased by 13%. Over the period under review, global imports hit record highs in 2022 and are expected to retain growth in the near future.

In value terms, jam, jelly, puree and paste imports rose sharply to $3.2B in 2022. The total import value increased at an average annual rate of +4.5% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2013 with an increase of 14% against the previous year. Over the period under review, global imports hit record highs in 2022 and are expected to retain growth in years to come.

Imports By Country

In 2022, the United States (263K tons), distantly followed by Germany (121K tons), France (93K tons), Russia (83K tons) and the Netherlands (73K tons) were the key importers of jams, jellies, puree and pastes, together generating 40% of total imports. Canada (64K tons), Belgium (60K tons), the UK (48K tons), Spain (43K tons), Italy (37K tons) and Australia (25K tons) followed a long way behind the leaders.

Imports into the United States increased at an average annual rate of +9.5% from 2012 to 2022. At the same time, Spain (+10.6%), Belgium (+10.5%), the Netherlands (+8.4%), Canada (+7.3%), Germany (+3.6%), Italy (+2.5%) and Australia (+2.0%) displayed positive paces of growth. Moreover, Spain emerged as the fastest-growing importer imported in the world, with a CAGR of +10.6% from 2012-2022. The UK and France experienced a relatively flat trend pattern. By contrast, Russia (-1.1%) illustrated a downward trend over the same period. The United States (+6.4 p.p.) and Belgium (+1.7 p.p.) significantly strengthened its position in terms of the global imports, while the UK, France and Russia saw its share reduced by -1.6%, -3.3% and -3.7% from 2012 to 2022, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the largest jam, jelly, puree and paste importing markets worldwide were the United States ($521M), Germany ($278M) and France ($203M), with a combined 31% share of global imports. Canada, the Netherlands, the UK, Italy, Belgium, Spain, Russia and Australia lagged somewhat behind, together accounting for a further 28%.

In terms of the main importing countries, Canada, with a CAGR of +10.5%, recorded the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other global leaders experienced more modest paces of growth.

Imports By Type

Non-citrus fruit or nut jams, marmalades, jellies, purees or pastes prevails in imports structure, recording 1.5M tons, which was approx. 97% of total imports in 2022. Citrus fruit jams, marmalades, jellies, purees or pastes (45K tons) followed a long way behind the leaders.

Non-citrus fruit or nut jams, marmalades, jellies, purees or pastes was also the fastest-growing in terms of imports, with a CAGR of +4.4% from 2012 to 2022. Citrus fruit jams, marmalades, jellies, purees or pastes experienced a relatively flat trend pattern. The shares of the largest types remained relatively stable throughout the analyzed period.

In value terms, non-citrus fruit or nut jams, marmalades, jellies, purees or pastes ($3.1B) constitutes the largest type of jams, jellies, puree and pastes imported worldwide, comprising 96% of global imports. The second position in the ranking was taken by citrus fruit jams, marmalades, jellies, purees or pastes ($124M), with a 3.9% share of global imports.

From 2012 to 2022, the average annual growth rate of the value of non-citrus fruit or nut jams, marmalades, jellies, purees or pastes imports amounted to +4.7%.

Import Prices By Type

The average import price for jams, jellies, puree and pastes stood at $2,034 per ton in 2022, growing by 6.1% against the previous year. Over the period under review, the import price showed a relatively flat trend pattern. The growth pace was the most rapid in 2020 an increase of 6.8%. Over the period under review, average import prices attained the peak figure at $2,057 per ton in 2014; however, from 2015 to 2022, import prices failed to regain momentum.

Average prices varied somewhat amongst the major imported products. In 2022, the product with the highest price was citrus fruit jams, marmalades, jellies, purees or pastes ($2,771 per ton), while the price for non-citrus fruit or nut jams, marmalades, jellies, purees or pastes amounted to $2,037 per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by citrus fruit jams and marmalades (+0.5%).

Import Prices By Country

The average import price for jams, jellies, puree and pastes stood at $2,034 per ton in 2022, increasing by 6.1% against the previous year. Over the period under review, the import price recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2020 when the average import price increased by 6.8% against the previous year. Global import price peaked at $2,057 per ton in 2014; however, from 2015 to 2022, import prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Australia ($2,959 per ton), while Russia ($962 per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Canada (+3.0%), while the other global leaders experienced more modest paces of growth.

Exports

World Exports of Jams, Jellies, Puree and Pastes

In 2022, overseas shipments of jams, jellies, puree and pastes increased by 6.7% to 1.7M tons, rising for the second year in a row after two years of decline. The total export volume increased at an average annual rate of +3.2% from 2012 to 2022; the trend pattern remained consistent, with somewhat noticeable fluctuations being recorded throughout the analyzed period. The pace of growth appeared the most rapid in 2013 when exports increased by 9.2%. The global exports peaked in 2022 and are expected to retain growth in the near future.

In value terms, jam, jelly, puree and paste exports expanded notably to $3.6B in 2022. The total export value increased at an average annual rate of +4.0% from 2012 to 2022; the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth was the most pronounced in 2021 with an increase of 16%. Over the period under review, the global exports reached the peak figure in 2022 and are likely to continue growth in the near future.

Exports By Country

The shipments of the twelve major exporters of jams, jellies, puree and pastes, namely Chile, India, Italy, France, Turkey, Belgium, the Netherlands, Germany, the United States, Spain, Greece and Guatemala, represented more than half of total export. Poland (47K tons) took a minor share of total exports.

From 2012 to 2022, the biggest increases were recorded for India (with a CAGR of +7.7%), while shipments for the other global leaders experienced more modest paces of growth.

In value terms, the largest jam, jelly, puree and paste supplying countries worldwide were France ($499M), Italy ($280M) and Turkey ($277M), with a combined 29% share of global exports. Belgium, Germany, India, Chile, the United States, the Netherlands, Spain, Greece, Poland and Guatemala lagged somewhat behind, together accounting for a further 40%.

Spain, with a CAGR of +10.1%, recorded the highest growth rate of the value of exports, in terms of the main exporting countries over the period under review, while shipments for the other global leaders experienced more modest paces of growth.

Exports By Type

Non-citrus fruit or nut jams, marmalades, jellies, purees or pastes prevails in exports structure, accounting for 1.7M tons, which was approx. 97% of total exports in 2022. Citrus fruit jams, marmalades, jellies, purees or pastes (49K tons) held a relatively small share of total exports.

Non-citrus fruit or nut jams, marmalades, jellies, purees or pastes was also the fastest-growing in terms of exports, with a CAGR of +3.4% from 2012 to 2022. Citrus fruit jams, marmalades, jellies, purees or pastes experienced a relatively flat trend pattern. The shares of the largest types remained relatively stable throughout the analyzed period.

In value terms, non-citrus fruit or nut jams, marmalades, jellies, purees or pastes ($3.5B) remains the largest type of jams, jellies, puree and pastes supplied worldwide, comprising 96% of global exports. The second position in the ranking was taken by citrus fruit jams, marmalades, jellies, purees or pastes ($134M), with a 3.7% share of global exports.

For non-citrus fruit or nut jams, marmalades, jellies, purees or pastes, exports expanded at an average annual rate of +4.1% over the period from 2012-2022.

Export Prices By Type

In 2022, the average export price for jams, jellies, puree and pastes amounted to $2,089 per ton, rising by 2% against the previous year. Over the period under review, the export price recorded a relatively flat trend pattern. The pace of growth was the most pronounced in 2020 when the average export price increased by 7.4%. The global export price peaked in 2022 and is expected to retain growth in the near future.

Average prices varied somewhat amongst the major exported products. In 2022, the product with the highest price was citrus fruit jams, marmalades, jellies, purees or pastes ($2,748 per ton), while the average price for exports of non-citrus fruit or nut jams, marmalades, jellies, purees or pastes amounted to $2,032 per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by citrus fruit jams and marmalades (+1.1%).

Export Prices By Country

The average export price for jams, jellies, puree and pastes stood at $2,089 per ton in 2022, increasing by 2% against the previous year. Over the period under review, the export price continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2020 when the average export price increased by 7.4% against the previous year. The global export price peaked in 2022 and is likely to see steady growth in the immediate term.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was France ($4,194 per ton), while Guatemala ($408 per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Spain (+4.3%), while the other global leaders experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform