Household Sewing Machine Market

The global household sewing machine market is expected to see positive growth over the period from 2022 to 2030, with a projected increase in both market volume and value. Key insights include consumption trends, production figures, import and export statistics, as well as analysis of major market players. China emerges as a dominant player in both consumption and production of household sewing machines, while the United States leads in terms of imports. Market prices show variations by country, with Germany and Taiwan standing out for their higher price points.

Market Forecast

Driven by rising demand for household sewing machine worldwide, the market is expected to start an upward consumption trend over the next eight-year period. The performance of the market is forecast to increase slightly, with an anticipated CAGR of +0.1% for the period from 2022 to 2030, which is projected to bring the market volume to 21M units by the end of 2030.

In value terms, the market is forecast to increase with an anticipated CAGR of +2.4% for the period from 2022 to 2030, which is projected to bring the market value to $1.9B (in nominal prices) by the end of 2030.

Consumption

World Consumption of Household Sewing Machines

In 2022, consumption of household sewing machines increased by 6.9% to 21M units, rising for the second consecutive year after two years of decline. Over the period under review, consumption, however, saw a mild downturn. The most prominent rate of growth was recorded in 2018 with an increase of 8.4%. Global consumption peaked at 23M units in 2012; however, from 2013 to 2022, consumption failed to regain momentum.

The global household sewing machine market revenue dropped slightly to $1.6B in 2022, shrinking by -3.4% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption, however, continues to indicate a mild decline. As a result, consumption reached the peak level of $1.9B. From 2017 to 2022, the growth of the global market remained at a somewhat lower figure.

Consumption By Country

China (7.6M units) constituted the country with the largest volume of household sewing machine consumption, accounting for 36% of total volume. Moreover, household sewing machine consumption in China exceeded the figures recorded by the second-largest consumer, the United States (2.5M units), threefold. India (888K units) ranked third in terms of total consumption with a 4.2% share.

From 2012 to 2022, the average annual growth rate of volume in China amounted to +5.1%. In the other countries, the average annual rates were as follows: the United States (-5.1% per year) and India (+1.8% per year).

In value terms, the United States ($315M), China ($251M) and Taiwan (Chinese) ($88M) were the countries with the highest levels of market value in 2022, with a combined 42% share of the global market.

Taiwan (Chinese), with a CAGR of +25.7%, saw the highest rates of growth with regard to market size in terms of the main consuming countries over the period under review, while market for the other global leaders experienced more modest paces of growth.

The countries with the highest levels of household sewing machine per capita consumption in 2022 were Taiwan (Chinese) (29 units per 1000 persons), the Netherlands (21 units per 1000 persons) and Thailand (7.9 units per 1000 persons).

From 2012 to 2022, the most notable rate of growth in terms of consumption, amongst the leading consuming countries, was attained by Taiwan (Chinese) (with a CAGR of +21.7%), while consumption for the other global leaders experienced more modest paces of growth.

Production

World Production of Household Sewing Machines

After four years of growth, production of household sewing machines decreased by less than 0.1% to 26M units in 2022. In general, production, however, saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 with an increase of 14%. Global production peaked at 26M units in 2021, and then contracted in the following year.

In value terms, household sewing machine production reached $1.6B in 2022 estimated in export price. Over the period under review, production showed a perceptible descent. The pace of growth was the most pronounced in 2016 with an increase of 17% against the previous year. Global production peaked at $2.1B in 2012; however, from 2013 to 2022, production failed to regain momentum.

Production By Country

The country with the largest volume of household sewing machine production was China (15M units), accounting for 57% of total volume. Moreover, household sewing machine production in China exceeded the figures recorded by the second-largest producer, Vietnam (4.7M units), threefold. Taiwan (Chinese) (1.6M units) ranked third in terms of total production with a 6.4% share.

In China, household sewing machine production remained relatively stable over the period from 2012-2022. In the other countries, the average annual rates were as follows: Vietnam (+18.9% per year) and Taiwan (Chinese) (-5.4% per year).

Imports

World Imports of Household Sewing Machines

After two years of growth, purchases abroad of household sewing machines decreased by -32.3% to 11M units in 2022. Overall, imports showed a noticeable reduction. The pace of growth was the most pronounced in 2014 when imports increased by 17%. As a result, imports attained the peak of 17M units. From 2015 to 2022, the growth of global imports remained at a somewhat lower figure.

In value terms, household sewing machine imports dropped remarkably to $1.1B in 2022. In general, imports saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2020 with an increase of 19% against the previous year. Global imports peaked at $1.6B in 2021, and then shrank markedly in the following year.

Imports By Country

The United States represented the largest importer of household sewing machines in the world, with the volume of imports reaching 2.4M units, which was approx. 22% of total imports in 2022. Germany (642K units) held a 5.8% share (based on physical terms) of total imports, which put it in second place, followed by the UK (4.9%) and India (4.9%). The Netherlands (416K units), Bangladesh (411K units), Russia (401K units), Japan (366K units), Brazil (309K units), Australia (287K units), Mexico (227K units), Canada (220K units) and Turkey (212K units) followed a long way behind the leaders.

The United States experienced a relatively flat trend pattern with regard to volume of imports of household sewing machines. At the same time, the Netherlands (+6.6%), the UK (+5.8%), India (+4.1%) and Canada (+1.5%) displayed positive paces of growth. Moreover, the Netherlands emerged as the fastest-growing importer imported in the world, with a CAGR of +6.6% from 2012-2022. Turkey, Bangladesh and Australia experienced a relatively flat trend pattern. By contrast, Germany (-6.7%), Mexico (-6.9%), Russia (-8.4%), Brazil (-9.2%) and Japan (-10.1%) illustrated a downward trend over the same period. The United States (+4.4 p.p.), the UK (+2.8 p.p.), India (+2.4 p.p.) and the Netherlands (+2.2 p.p.) significantly strengthened its position in terms of the global imports, while Brazil, Russia, Germany and Japan saw its share reduced by -2.8%, -3%, -3% and -4% from 2012 to 2022, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the United States ($322M) constitutes the largest market for imported household sewing machines worldwide, comprising 28% of global imports. The second position in the ranking was taken by Germany ($135M), with a 12% share of global imports. It was followed by Japan, with a 4.3% share.

In the United States, household sewing machine imports increased at an average annual rate of +1.7% over the period from 2012-2022. In the other countries, the average annual rates were as follows: Germany (+0.8% per year) and Japan (-7.1% per year).

Import Prices By Country

The average household sewing machine import price stood at $103 per unit in 2022, picking up by 5.1% against the previous year. Over the last decade, it increased at an average annual rate of +2.5%. The growth pace was the most rapid in 2020 an increase of 14% against the previous year. Global import price peaked in 2022 and is expected to retain growth in years to come.

There were significant differences in the average prices amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Germany ($211 per unit), while Bangladesh ($27 per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Germany (+8.1%), while the other global leaders experienced more modest paces of growth.

Exports

World Exports of Household Sewing Machines

After four years of growth, overseas shipments of household sewing machines decreased by -29.8% to 16M units in 2022. Overall, exports, however, saw a relatively flat trend pattern. The pace of growth appeared the most rapid in 2020 with an increase of 27% against the previous year. The global exports peaked at 22M units in 2021, and then contracted sharply in the following year.

In value terms, household sewing machine exports reduced remarkably to $989M in 2022. Over the period under review, exports recorded a relatively flat trend pattern. The growth pace was the most rapid in 2020 when exports increased by 31% against the previous year. As a result, the exports attained the peak of $1.4B. From 2021 to 2022, the growth of the global exports remained at a lower figure.

Exports By Country

In 2022, China (7M units) was the main exporter of household sewing machines, committing 45% of total exports. Vietnam (4.4M units) held the second position in the ranking, distantly followed by Taiwan (Chinese) (957K units) and India (798K units). All these countries together held near 39% share of total exports. Thailand (686K units), Germany (324K units) and the Netherlands (262K units) followed a long way behind the leaders.

From 2012 to 2022, the biggest increases were recorded for Vietnam (with a CAGR of +29.3%), while shipments for the other global leaders experienced more modest paces of growth.

In value terms, the largest household sewing machine supplying countries worldwide were Vietnam ($275M), China ($242M) and Taiwan (Chinese) ($88M), with a combined 61% share of global exports. Thailand, Germany, the Netherlands and India lagged somewhat behind, together comprising a further 22%.

Among the main exporting countries, the Netherlands, with a CAGR of +16.6%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other global leaders experienced more modest paces of growth.

Export Prices By Country

The average household sewing machine export price stood at $63 per unit in 2022, leveling off at the previous year. In general, the export price, however, continues to indicate a mild setback. The growth pace was the most rapid in 2016 an increase of 12% against the previous year. Over the period under review, the average export prices hit record highs at $82 per unit in 2017; however, from 2018 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Germany ($238 per unit), while India ($25 per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Taiwan (Chinese) (+2.0%), while the other global leaders experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform